Affiliate Revenue Information

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Affiliate Program Intro



AliExpress by Alibaba.com


What is an affiliate program? Everyone who surfs the web has come across affiliate programs. You may have seen a banner on a website that says, "click here", and once you do, you get access to whatever's being promoted. Or you could click on a link in an email you've received. You're using someone's affiliate program.

Basically, the company that sells the product sets up an automated way for people to be paid a set amount to help them promote their products or services. The links send you to the company's website where you can buy the product. The owner of the originating website or email gets a fee for taking you there.

The bookstore Amazon was the first company to heavily promote affiliate marketing on the internet. Although this type of marketing is ideal for businesses that only operate online, it's also become popular with businesses that have both an online and bricks and mortar presence.

Affiliate programs are an ideal way to make your web site profitable. With the huge range of affiliate programs now available, there's almost bound to be something to suit you and your website.

How it works

Perhaps you've created a website about the city where you live. People find your website while searching for information about your city. Once they've read your pages they check out your recommendations. They might click a link to book a flight there. You get paid a commission. Then they clink your link that points them to somewhere they can book a hotel room. Another commission for you. Then they might want to buy a guide-book or street map. Yet another commission.

Or perhaps you have a website connected with your hobby. Maybe you want to share your enthusiasm about the crafts you do. Your website could point people towards suppliers, books on the subject, magazine subscriptions?the list is endless. And all the time you're earning your commission.

The commission is paid in different ways according to the company you're affiliated to. You can be paid per impression, per click, per lead or per sale. The stronger the likelihood of a sale, the higher your commission will be.

The advantages for you

There's no need for you to develop the products - it's already been done. All you need to do is to pick the best out of those available. You don't need to spend money on making or storing the product. Sending people to your affiliate merchants means you don't need to take or process a single order, or worry about processing payments. You don't have to handle or mail the product - your merchants do that. You don't have to offer customer support. Affiliate programs are usually free to join. You can run your affiliate business part time for a little extra cash while making minimal effort.

Choosing your affiliates

It's worth spending some time making sure that you choose the right companies to affiliate with. Different companies have different requirements. Some require you to have a minimum number of visitors to your website, while others require you to have your own domain name.

The best way to choose an affliate program that will suit you is according to the type of people who visit your website. If your website is about guitars, you're unlikely to have much success with affiliating with a company that sells gardening products. The first thing you need to do is know your target audience.

You also might consider whether you want to join every single affliate program that comes your way. A lot of people find that they make the most money from using only a small number of programs. Also, concentrating your advertisements may allow you to be paid faster.

Sometimes, it can be hard to choose between two similar companies. What works well for someone else may not be the best choice for you. It's not just about how much money you can make -you'll want to feel confident in your recommendations.

You can maximize your income by thinking beyond the obvious. If your website is aimed at parents, obviously you might think of affiliating to a toy company. But what about books, clothes, videos, DVDs, child oriented software?

If you're thinking about affiliating with two similar websites, you might want to choose the one that easiest to use or offers the greater benefit to a visitor, even if it pays less in commissions. You'll do best with programs that represent a subject you're personally interested in. Your own interest in the subject will entice others.

To join an affiliate program, you simply go to the site and complete their online application form. Some programs approve you instantly, while others check out your application before it is approved. Once it's approved, you're given some HTML code that you can cut and paste onto your web page.

How do I make my money?

Before joining any program, you should probably be aware of the different payment programs available.

Pay Per Impression
Here you are paid according to the number of times the advertiser's banner is displayed on your site. The amount paid is usually small, but it is easy to earn as everytime a visitor loads the page, you earn. The more vistors your site attracts, the more you earn.

Pay Per Click
With this method you're only paid when visitors click the advertiser's banner on your site. It generally pays higher than the pay per impression program. You'll get better results if your banners are carefully selected to suit your target audience.

Pay Per Sale or Lead
You only earn if your visitors click through the banner and buy the product or service.

Often, to avoid wasting resources in issuing checks for very small amounts, advertisers will accrue the amount owed to you until it reaches a certain amount before they pay you.

How do they keep track of referrals?

Every affiliate banner or link that a visitor clicks on has some type of coding added to the URL - this differentiates it from other affiliates' links. The most common means of tracking affiliate links is by "cookies" Cookies are tiny files stored on your computer by a web browser when you click on an advertising link.

Cookies are generated to track visitors to websites. This is how they can "remember" what you bought when you visit there again. For an affiliate company, the cookie records information on which affiliate referred the visitor to the company, and when. As some computer users block or delete cookies, there are other methods used to track referrals. For example, CGI-based scripts related to the individuals affiliate code attached to the URL links and database matching algorithms are used. Second tier programs

A two tier program allows you as an affiliate to sign up other affiliates under you. You earn a smaller commission on the referrals or sales that arise from their advertising efforts as well as your own.

This costs you far less time and money for each sale if some of them aren't yours. In effect, you have your own sales force and pay a commission to your sub-affiliates. Except that the commission comes out of the affiliate company's profits rather than yours.

The affiliate company benefits by a possible exponential growth of its sales force for no more effort on its part - you're providing that. It's not hard to recruit people under you in two tier programs.

A second level can be a great advantage to you as an affiliate. Even if you only spread the word amongst friends and family, you never know when someone who signs up under you will really take off. They could earn you a lot by their own efforts in spreading the word about a program. You might not get rich, but you'll get some welcome extra income.

A multi tier affiliate program builds on the concept of a two-tier program. Not only can you earn from sub-affiliates, but you can also earn from their sub-affiliates, and perhaps their sub-affiliates. With a two tier program, you have an incentive to sign up sub-affiliates. A multi-tier program gives you the incentive to help your sub affiliates sign up others.

Is it for me?

If you have a website then there's guaranteed to be an affiliate program to suit your needs and audience. For minimal effort you can make your website earn money, even while you're happily sleeping. Perhaps it won't make you a fortune overnight. And it's true that no-one hands you money for doing nothing. But with some careful thought and planning, choosing an affiliate program that fits in with YOUR website and sells products that YOU are confident in is a straightforward way of increasing YOUR income. And it costs you nothing.

Shanon Lewis is a web marketing specialist with over 7 years of search engine placement, e-mail marketing and affiliate management experience. She is part of the expert team at affiliateprograms.com, the premiere affiliate programs directory online.

AliExpress by Alibaba.com


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How programmatic auctions are creeping into publishers’ commerce links - Digiday
How programmatic auctions are creeping into publishers’ commerce links  Digiday

It was only a matter of time before publishers' commerce operations started to get a little more programmatic. Over the past year or so, a number of publishers, ...


Affiliate Marketing in 2018: What It Is and How You Can Get Started - Business 2 Community
Affiliate Marketing in 2018: What It Is and How You Can Get Started  Business 2 Community

Wake up at an ungodly hour. Drive to the office through total gridlock, streets jammed with other half-asleep commuters. Slog through email after mind-numbing ...


Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018 - MediaPost Communications
Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018  MediaPost Communications

With national TV advertising remaining flat at best this year, analysts are concerned about lower affiliate revenues in the coming periods. MoffettNathanson ...


Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites - Business 2 Community
Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites  Business 2 Community

Getting your products into people's hands and generating new sales is tough as a new ecommerce business. Aside from organic ecommerce SEO which can ...


GrowLife, Inc. Launches Affiliate Program for Its Expanding E-Commerce Platform Designed to Engage Thought Leaders and Build Revenue - Business Wire
GrowLife, Inc. Launches Affiliate Program for Its Expanding E-Commerce Platform Designed to Engage Thought Leaders and Build Revenue  Business Wire

GrowLife, Inc. (OTCQB: PHOT) (“GrowLife” or the “Company”), one of the nation's most recognized indoor cultivation product and *service* providers, toda.


How The Knot uses content to grow consumer revenue three ways - Digiday
How The Knot uses content to grow consumer revenue three ways  Digiday

Couples' wedding needs haven't changed much over the years. But as digital advertising has become harder to come by, wedding-focused publisher The Knot ...


Twenty-First Century Fox gains as cable revenue rises 10% - CNBC
Twenty-First Century Fox gains as cable revenue rises 10%  CNBC

Twenty-First Century Fox said Wednesday its cable business posted its "highest earnings ever" in the fiscal third quarter. Executive chairmen Rupert and ...


Disney Earnings Jump Despite Cable Network Unit Decline - Broadcasting & Cable
Disney Earnings Jump Despite Cable Network Unit Decline  Broadcasting & Cable

Net income rose 33% to $2.32 billion, $1.55 a share, from $1.75 billion $1.13 a share, a year ago. Revenue rose 12% to $14.3 billion. Related: Iger Sees More ...


Fox Boycott Push Faces Tough Reality: Ad Revenue Isn’t Essential - Bloomberg
Fox Boycott Push Faces Tough Reality: Ad Revenue Isn’t Essential  Bloomberg

Activists seeking an advertising boycott at Fox News face a conundrum: The network's main source of revenue comes from cable subscribers, making it harder to ...


10 Easy Ways to Increase Amazon Affiliate Revenue - Huffington Post
10 Easy Ways to Increase Amazon Affiliate Revenue  Huffington Post

Affiliate marketing has turned into a smart monetization tool on the worldwide web. A lot of entrepreneurs and marketers are spending on affiliate market...


If Editorial Content Includes Affiliate Links, Is It An Ad? - Law360
If Editorial Content Includes Affiliate Links, Is It An Ad?  Law360

A recent decision from the National Advertising Division involving *content* in Buzzfeed's “Shopping Guide" provides important guidance to advertisers and ...


Disney's (DIS) Q4 Earnings, Revenues Beat Estimates, Up Y/Y - Nasdaq
Disney's (DIS) Q4 Earnings, Revenues Beat Estimates, Up Y/Y  Nasdaq

Disney DIS reported fourth-quarter fiscal 2018 adjusted earnings of $1.48 per share that comfortably beat the Zacks Consensus Estimate of $1.31 per.


BuzzFeed dives further into commerce with BuzzFeed Reviews - Digiday
BuzzFeed dives further into commerce with BuzzFeed Reviews  Digiday

BuzzFeed took its first steps into commerce by focusing on relatable gift guides like “19 gifts only science geeks will fully appreciate,” and a few weeks ago, ...


Apple Kills App Store Affiliate Program (and Developers Should Worry) - Dice Insights
Apple Kills App Store Affiliate Program (and Developers Should Worry)  Dice Insights

Apple is killing its app store affiliate program, designed to incentivize websites into promoting apps. Now the company says it's better than outside influencers.


How To Manage A Global Affiliate Program - Forbes
How To Manage A Global Affiliate Program  Forbes

How do I manage a global affiliate program? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and ...


Why the New York Times, BuzzFeed, and more help you find the best - Vox.com
Why the New York Times, BuzzFeed, and more help you find the best  Vox.com

The past decade has seen a flurry of growth in the product review space, with the launch of publications like Wirecutter, Best Products, New York magazine's the ...


What Is Affiliate Marketing? The Beginners Breakdown - Business 2 Community
What Is Affiliate Marketing? The Beginners Breakdown  Business 2 Community

Affiliate marketing has become huge in this day of age. Between social sites, and the popularity of blogging. Affiliates have various platforms to work from. In fact ...


PopSugar allegedly stole “millions” of Instagram influencers’ photos for affiliate link profits - The Verge
PopSugar allegedly stole “millions” of Instagram influencers’ photos for affiliate link profits  The Verge

PopSugar was accused of stealing the personal photos of style bloggers and micro-influencers, using them to generate their own affiliate-link commissions.


Understanding the not-so-glamorous hidden gem of travel marketing - PhocusWire
Understanding the not-so-glamorous hidden gem of travel marketing  PhocusWire

Affiliate marketing is a blind spot for the travel industry.


Fox Q2: TV Affiliate Revenues Climb 12%, Advertising Down 2% 02/08/2018 - MediaPost Communications
Fox Q2: TV Affiliate Revenues Climb 12%, Advertising Down 2% 02/08/2018  MediaPost Communications

Cable and broadcast affiliate/carriage fees remain the major growing revenue drivers for 21st Century Fox in its most recent reporting period -- with advertising ...


Disney's Broadcast, Cable Units Record Revenue Hikes 11/09/2018 - MediaPost Communications
Disney's Broadcast, Cable Units Record Revenue Hikes 11/09/2018  MediaPost Communications

Gaining for a wide range of its businesses, Walt Disney revenues climbed 12% to $14.3 billion in its most recent quarter -- and digital gains continued to rise for ...


Cars.com Reports Second Quarter 2018 Results | News - Cars.com News
Cars.com Reports Second Quarter 2018 Results | News  Cars.com News

Cars.com Inc. (NYSE: CARS) (“CARS” or the “Company”), a leading digital automotive marketplace, today released its financial results for the quarter ended ...


Exclusive: FX and crypto affiliate group Investoo nets $18M of Revenue in 2017 - Leaprate Forex Trading News
Exclusive: FX and crypto affiliate group Investoo nets $18M of Revenue in 2017  Leaprate Forex Trading News

M&A-focused Investoo Group has grown to become one of the largest lead generators and affiliates to FX and cryptocurrency brokers.


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