Affiliate Revenue Information

Clickbank Products







AdSense Stats and Performance 101



AliExpress by Alibaba.com


As more and more people are getting into the AdSense game, there seem to be many questions asked again and again by the newcomers. Here, I have compiled detailed explanations to some common AdSense terms, facts, and performance tips.

Terminology

Real Stats (Figures based on actual performance tracking updated several times a day)

Derived Stats (Figures calculated from the real stats)

Facts (What we've discovered)

  • Stats Update Frequency/Delay: Although AdSense stats usually updates every couple hours, you don't need to panic at all if you see no change in your stats for over 12 hours. Even if other webmasters are seeing normal updates.

  • Don't worry about anomalies in your stats during the course of the day. These are not accurate. There could be delays in the update due to one reason or another. Only when you see figures for a new day can you know that the figures for the previous day are not going to change any more.

  • Sometimes the stats are carried forward several days. This happens when Google decides to freeze your clicks and earnings for fraud checking/tracking purposes or server delays. Thus, you may notice your earnings/clicks shoot straight up when you least expect it. It is possible for your CTR to go up by as much as 10%.

  • The update on the different stats are not synchronized. For example, when you check your account, the page impressions may be freshed updated, while the clicks and earnings are from two hours ago. Thus, there may be a sharp drop/increase in the derived stats. Due to this, you don't need to fret over all these little bumps.

  • Often delays in updates foreshadow changes to the AdSense program. For example, slow updates preceded introduction of channels, TOS changes, and addition of new languages.

  • Channels are a great way for you to track the performance of your ad on a particular page/site. If you want to use the same code for all of your pages, you can also use the recently added URL channels. Of course, channel data are delayed by two days.
  • Performance Tips

  • EPC doesn't matter! That is because you have absolutely no control over your EPC. Your EPC is influenced by many variables including your webpage content, advertiser's budget, seasonal fluctuations and more. Thus, the productive thing to do is concentrate on the factors that you have control over such as CTR and page impressions.

  • How well am I doing?
    Many of us probably wonder how we are doing compared to other AdSense users, including myself. However, we really can't get a good sense of the average if Google doesn't disclose their figures, which they don't. Since people doing well with AdSense generally don't like to reveal their earnings due to the fear that they may be terminated by the program, any discussion about an average EPC/CTR/CPM is a waste of time.

  • From various experiments by myself and other webmasters, we can conclude (at least for now) that using image/text ads instead of just text ads will dramatically decrease you CTR because of various reasons. (i.e. fewer advertisers, banner blindness etc.) However, the EPC is usually slightly higher.

  • Blend in or stand out? This is completely site dependent. Sometimes, people will never click on your ads unless you "trick" them into doing so, although this is not so good for long term. Other sites will require your ad to scream in your visitor's face to get good clicks. Do some extensive testing to find out what's good for your site.

  • Make good use of the URL filter feature. Blocking repetitive (eBay ads) or boring ads (free smilies) will definitely increase your CTR.

  • Large rectangles placed above the fold will often generate most revenue. However, this may not be a good long term solution since such and ad is usually obstrusive and have little aesthetic value.

  • If you run a forum site, you may notice that your earnings are very low. Here is a solution: use a simple cookie-based php script that only displays AdSense ads once every 10 page views -- essentially a counter counts down from 10 to 0 and on 0 displays an AdSense block. Between the AdSense ads, display regular banner ads. Although your AdSense page impressions may be down, you will notice your CTR skyrocketing, and a large increase in overall earnings.
  • In conclusion: Play around with your ad to maximize your performance, and look at the big picture in your stats!

    Tony Zhu is the owner of an online business resource website, InaWhim.com, the largest free resource for the new and experienced home business owner. At InaWhim.com, you will find massive listings of paid survey companies, products with free resell rights, exclusive quality articles, friendly community, and much more. Everything FREE!

    AliExpress by Alibaba.com


    MORE RESOURCES:




    This RSS feed URL is deprecated
    This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

    Viacom Soars on Affiliate Revenue Forecast - Multichannel News

    Multichannel News

    Viacom Soars on Affiliate Revenue Forecast
    Multichannel News
    Viacom said it expects fourth quarter ad revenue to be positive and estimated affiliate revenue will decline in the low-to-mid single digit percentages for the full year. It had earlier predicted mid-single digit percentage declines. The gains come ...


    Should Media Firms Spend Their Tax Windfall or Save for a Rainy Day? - Variety

    Variety

    Should Media Firms Spend Their Tax Windfall or Save for a Rainy Day?
    Variety
    When Viacom reported earnings last week for its fiscal first quarter, the numbers weren't pretty. The owner of MTV, Nickelodeon and Comedy Central saw its U.S. ad revenue fall 6%, while overall advertising increased just 1%. Affiliate revenue was off ...


    Viacom's TV business suffers from cord cutting - MarketWatch

    Billboard

    Viacom's TV business suffers from cord cutting
    MarketWatch
    Viacom, like other linear-television channel providers, is hurt when viewers cut their cable subscriptions from both lower advertising payments and a decline in affiliate revenue generated through subscription fees paid to cable companies. In its first ...
    Tax Gains Lift Viacom Net Despite Lower RevenueBroadcasting & Cable
    Viacom Q1 Revenue Falls, but CEO Projects Better Performance AheadVariety
    Why Viacom Shares Popped TodayMotley Fool
    Zacks -Zacks
    all 165 news articles »

    iHeartUs helps couples grow their relationship | TechCrunch - TechCrunch

    TechCrunch

    iHeartUs helps couples grow their relationship | TechCrunch
    TechCrunch
    Today's Valentines Day, and while it's certainly the quintessential consumer-driven holiday, it's also a day where many couples take stock of their relationship. iHeartUs, a new app for couples, is launching today to help those couples keep and grow ...

    and more »

    Disney Q1 profit up 78% | - Advanced Television - Advanced Television

    Advanced Television

    Disney Q1 profit up 78% | - Advanced Television
    Advanced Television
    The Walt Disney Company has reported a 78 per cent increase in profit for the first quarter, thanks largely to a huge tax gain. Disney's Q1 profit jumped to $4.42 billion (€3.58bn) from $2.48 billion last year. Earnings for the quarter included a $1.6 ...
    Lower ad revs, higher production cost depress broadcasting in ...Rapid TV News
    Disney's Q1 numbers ride on parks and resorts segment | Indian ...Indiantelevision.com

    all 3 news articles »

    How Disney's Media Networks May Fare in Fiscal 1Q18 - Market ... - Market Realist

    Market Realist

    How Disney's Media Networks May Fare in Fiscal 1Q18 - Market ...
    Market Realist
    The Walt Disney Company's (DIS) Media Networks segment, which contributes the bulk of the leading media conglomerate's business, reported $5.5 billion in revenue, down 3.4% YoY (year-over-year). The fall was driven by an 11% YoY decline in the ...

    and more »

    Viacom (VIAB) PT Raised to $33 at Deutsche Bank - StreetInsider.com

    Dispatch Tribunal

    Viacom (VIAB) PT Raised to $33 at Deutsche Bank
    StreetInsider.com
    Positives included an improved outlook for 2018's domestic affiliate revenue decline, ratings improvement at a few flagship networks, better than expected international affiliate revenue growth, a larger currency benefit than we had estimated, and ...
    Key Takeaways From Viacom's Q1Trefis
    Financial Newsletter - ZacksZacks

    all 109 news articles »

    Starling's marketplace banking rollout adds pensions, savings, travel ... - TechCrunch

    TechCrunch

    Starling's marketplace banking rollout adds pensions, savings, travel ...
    TechCrunch
    Starling, the U.K. challenger bank that offers a mobile-only current account, continues to execute on its marketplace banking strategy. Following the required regulatory approval, the Starling Marketplace is adding a number of financial services ...

    and more »

    Disney Profits Jump Because of Tax Benefit - Broadcasting & Cable

    Broadcasting & Cable

    Disney Profits Jump Because of Tax Benefit
    Broadcasting & Cable
    ESPN's operating income was down because of an 11% drop in ad revenue, partially offset by higher affiliate revenue and lower programming costs. Ad revenues were down partly because of one fewer big college football bowl game due to a shift in the ...
    Disney Prices 'ESPN Plus' Streaming Service at $4.99 Per MonthAdAge.com
    Bob Iger unveils $4.99/month ESPN Plus price, calls app 'future of ESPN,' after quarter where ESPN held steady ...Awful Announcing
    Disney profit beats estimate on strength in parks businessYahoo Finance
    USA Today -CNBC
    all 348 news articles »

    21st Century Fox's Television Segment Still Stable - Market Realist - Market Realist

    Market Realist

    21st Century Fox's Television Segment Still Stable - Market Realist
    Market Realist
    Media mogul Twenty-First Century Fox's (FOXA) (or Fox's) Television segment, which deals with the broadcasting of network programming in the United States, reported revenue of $1.1 billion in fiscal 1Q18. That's a 2.6% rise YoY (year-over-year). The ...

    and more »

    Google News

    RELATED ARTICLES
    Are You Being Ripped Off By Clickbank Merchants?
    I see affiliates from two perspectives.Firstly as an affiliate, I see myself as a business partner to those merchants that I promote.
    Promoting Affiliate Programs through Personal Recommendations
    Publishing articles online is a highly effective way to increase affiliate revenue. In the current marketing environment, it is increasingly important to differentiate yourself.
    Affiliate Programs... Whos Really Making The Money?
    There will be a million and one affiliates out there who will tell you that the affiliate program they promote is going to be the best one for you.But have you considered who is really making the money and who gains the most out of affiliate programs.
    Online Affiliate Programs - 6 Must Read Reasons to Join Them
    You must have been exposed to the online hype, and the fact is starting an online business is a great way to make an extra income. There are many ways to make money online, one of them, is joining online affiliate programs.
    Finding the Perfect Affiliate Program
    Finding a good affiliate program can be sometimes daunting and overwhelming task, but it doesn't have to be. Luckily the web is filled with excellent resources for identifying the best affiliate programs.
    How to Start Your Own Affiliate Program - Internet Marketing
    This is how most entrepreneurs become filthy stinking rich! EVEN Ebay has an affiliate program!The truth is its hard generating traffic on your own and if you want massive amounts of traffic this is the best way I know of. The great thing about creating your own affiliate program is you don't have to pay a cent until one of your affiliates makes a sale.
    Top 7 Affiliate Marketing Tips for Newbies
    When a newbie begins an online business, the temptation can be high to join most any affiliate program they see in the hopes of making extra money. Given the amount of products and services that newbie get presented with, and since newbie have a burning desire to make money fast, it is easy to see how the online newbie can get lured into joining a lot of affiliate programs without knowing if they should join them or not.
    Basics of Affiliate Marketing
    Whether you realize it or not, if you've been on the Internet today, you have encountered affiliate marketing. If you have ever "clicked thru" one site to order something from another, the first site probably received a portion of the sale.
    10 Profit Boosting Tips To Increase The Success Of Your Affiliate Program
    1. Develop credible, benefit rich ad copy, along with a well designed site to increase your sign ups, and also your affiliates' conversion rates.
    A Unique Opportunity For Affiliate Recruiters
    If you're a webmaster, web publisher, or web merchant, chances are you have already come across the concept of affiliate marketing.As online joint venture partnerships, affiliate programs allows both content publishers and web merchants to maximize their online profits by working with each other.
    Affiliate Programs - Are They A Business For You?
    Many people look at affiliate programs as one of the easiest and best ways to start a profitable online business. The reasons for this are you don't have to worry about having your own product, collecting the money, shipping, or customer service.
    Adsense: How to Make Money With Ads by Google
    The chances are that you've seen "Ads by Google" on a variety of websites and perhaps wondered what they were all about. The fact is that you can probably get "Ads by Google" on your own site and if you do, you can look forward to getting paid by Google.
    What Was I Thinking
    I often wonder what I was thinking by joining an affiliate program and starting a home business on the Internet. I started up not knowing a single thing about affiliate programs, I didn't even recognize the term.
    Affiliate Program Marketing: 10 Significant Sharp Ways To Increase Your Affiliate Commissions
    Millions of people sign up for affiliate programs, but have no clue on how to promote and market them effectively to generate piles of cash.Below are 10 significant sharp ways to start generating a lot of sales and commissions, starting now:1.
    Your Home Based Affiliate Marketing Business
    Did you know that you can make money on the internet without ever selling anything? There are very few home based business opportunities that are easier or cost less than affiliate marketing. There are businesses and people earning thousands of dollars each year doing affiliate marketing.
    Making Money with Affiliate Programs - Part III
    Whether you are a newbie to Internet or a proud owner of a website, affiliate programs are great opportunities for you to make money online. It is an interesting concept that allows affiliates to develop a source of income and the program owners to sell their products more effectively.
    Super Affiliate Strategies To Boost Your Click Through Rates
    If you are an affiliate I don't need to tell you that it's not easy, especially if your promoting a product or service that is a large program with a lot of affiliates. Every single affiliate in that program is in indirect competition with you, even though it's not your product or service.
    Affiliate Marketing - Ten Excellent Reasons Why You Should Do It
    There are many opportunities to make money working on the Internet. Becoming an affiliate marketer is a great way of having your own online business.
    8 Ways To Increase Your Affiliate Commission
    Here are 8 easy ways to boost your affiliate income:1) Collect your visitor email addresses by providing free reports.Offer a free report to your visitor.
    6 Things to Increase Your Affiliate Income
    So you've signed up for affiliate programs, posted links around the net but you're still only making pocket change? Wonder what others are doing that you aren't? Below you will find 6 things that every affiliate marketer needs to increase their income.#1 - Your own Website:Build a website to promote the product.

    home | site map
    © 2006