Affiliate Revenue Information

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Affiliate Income Optimization



AliExpress by Alibaba.com


In my time researching the search engines, I've noticed something rather strange. Literally millions of searches are made each month for "brand names" and actual site names. For example, on Overture alone, last month, there were millions of queries made for the term "internet explorer". Having been on the internet for around seven years (running sites for over five), I've naturally assumed that people use it the same way I do. So, I know that internet explorer is a Microsoft product so I just type http://www.microsoft.com into my browser.

Apparently, that's not what everyone does. Here are some other examples from Overture: eBay - over 7 million searches, Google - over 9 million searches, Amazon - Over 800 thousand searches (OK, lots will be for the river or the forest but still ...), PayPal over 340 thousand searches and so on. Considering that Overture has only about 5% of the search engine market, you can see that there are millions and millions of people who actually use search engines to find sites when they could just type the name in their browser and slap a .com on the end.

Now, on to the good stuff. Of those companies that I mentioned, all but Google have an affiliate program. For example, PayPal pays $5.00 for every person who signs up. 340 000 x $5.00= $1 700 000. Interesting!

So, what can we do to make the most of this opportunity? Well, it's easier than you would think. Obviously, trying to get traffic from people searching for eBay or PayPal would be very difficult but there are literally thousands of other companies that people search for. For example, I just checked the three best known British sports betting companies - about 20 000 searches are made each month on Overture for these companies.

I have noticed that without any effort whatsoever, I am actually getting a lot of traffic from people searching for company names and script names. This is because they are listed in my Affiliate and Script directories. An example of the process is - people search for a particular merchant, come to my affiliate directory and click on the link to get to the merchant. Therefore, even though they have no interest in the affiliate program, I'm making money just by linking to merchants who's content is completely unrelated to mine.

Remember, this is without even trying. When I do try, I'm getting even more traffic. For example, I have a review of the FastClick ad network on my site. I get 10+ visitors each day from people searching for phrases that include the word fastclick. That's 300+ visitors per month, 15 000 per year. As you could imagine, due to the fact that FastClick pay a lifetime 5% commission on referred earnings, this is quite lucrative.

So, what do you need to do? Well, you probably already use affiliate programs in some form on your site - either as a major source of revenue or to make "backend" sales. I went for years just linking to them with banners, buttons and text links. The odd short recommendation here and there proved to be the best way to get the most out of them.

The problem, from a search engine perspective, is that just linking to them from your site will generally not get your page up high in the search engine rankings. A link to merchant "Acme Corp." just blends in to the text on your page and is assigned no real relevance. Therefore, you should put up an individual page on your site for each merchant that you are an affiliate of. This page could just be a review of the products or services that they offer.

Just the fact that you have a content rich page about a specific merchant will almost automatically get you traffic from the search engines (once you are listed). The main point is "content rich". Also, write it yourself, do not copy content from the merchants site. Why? Well, even if they let you copy their content (lots do), Google has ways of finding duplicate content. In fact, they will usually ban the page that they believe is less important if two have the same information on them. So, write it yourself.

Remember that if the merchant sells products that have gained recognition from the public, make sure you list their products.

If you already have a successful site, the search engines will actually view your "review" of a merchant as being important and it is no harder to get that page in to the top 10 listings than it is for any other page on your site.

Often, the difference between doing well and being truly successful online is just the ability to grab opportunities when they appear. You could find that spending just 10 minutes to set up a couple of new pages on your site could actually result in thousands of dollars in extra income each year.

Remember, there are close to 600 million queries made on search engines each day - this is an opportunity! Don't let it pass you by.

About The Author

Sean Burns is the author of the eBook Rankings Revealed which gives you a step by step guide to obtaining top 10 rankings on the major search engines - http://www.webmastersreference.com/rankings_revealed

AliExpress by Alibaba.com


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When The New York Times Co. acquired The Wirecutter for $30 million last fall, CEO Mark Thompson called its affiliate revenue–based business model — in ...


Twitch Adds New Affiliate Link, Merch Integrations To Help Creators Earn More Money - Tubefilter
Twitch Adds New Affiliate Link, Merch Integrations To Help Creators Earn More Money  Tubefilter

Twitch streamers now have several added tools to help them boost monetization, the platform unveiled this weekend at its annual TwitchCon gathering.


How to Kick-Start Your Affiliate Strategy in 2019 - PerformanceIN
How to Kick-Start Your Affiliate Strategy in 2019  PerformanceIN

All Inclusive Marketing CEO Sarah Bundy shares her top tips to kick start your affiliate marketing strategy in 2019.


The New York Times is getting close to becoming a majority-digital company - Nieman Journalism Lab at Harvard
The New York Times is getting close to becoming a majority-digital company  Nieman Journalism Lab at Harvard

It now makes about 40 percent of its revenue from digital, and the path forward is clear and direct.


Small Business Guide to Using Affiliate Programs - Business News Daily
Small Business Guide to Using Affiliate Programs  Business News Daily

When readers click on your affiliate links to products for sale, you and the seller both make money.


Why the New York Times, BuzzFeed, and more help you find the best - Vox.com
Why the New York Times, BuzzFeed, and more help you find the best  Vox.com

The past decade has seen a flurry of growth in the product review space, with the launch of publications like Wirecutter, Best Products, New York magazine's the ...


Dotdash Revenue Increases 32% In Q4, Ad And Affiliate Businesses Show Growth 02/11/2019 - MediaPost Communications
Dotdash Revenue Increases 32% In Q4, Ad And Affiliate Businesses Show Growth 02/11/2019  MediaPost Communications

Dotdash revenue increased 32% in the 2018 fourth quarter year-over-year to $40.2 million, “due to strong advertising growth across several verticals… as well ...


eBay Cuts Back on Affiliate Marketing - EcommerceBytes
eBay Cuts Back on Affiliate Marketing  EcommerceBytes

eBay is cutting compensation up to 70% for certain affiliates who drive traffic to its site effective today, January 19, 2019, a further sign the company is engaged ...


Twitch Partners Feeling Burned After Affiliates Receive Features That Took Them Years To Earn - Kotaku
Twitch Partners Feeling Burned After Affiliates Receive Features That Took Them Years To Earn  Kotaku

There are Twitch streamers, and then there are Twitch streamers. The platform has tiers: hobbyists, affiliates, and partners. The latter two titles must be earned ...


New NAD Decision Addresses Affiliate Links - Ad Law Access
New NAD Decision Addresses Affiliate Links  Ad Law Access

As part of its routine monitoring, the NAD requested substantiation for various statements that a BuzzFeed staff member had made about a moisturizer in.


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