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6 Critical Rules When Building An Affiliate Website



AliExpress by Alibaba.com


There are 6 rules you must use when building any affiliate website if you want the website to make you any money.

Building Your Site Rule #1 Always have a strong headline.

No matter how great your sales copy is or how great your content and information is? no one will stick around long enough to read it unless you grab them with your headline.

Make sure you have a compelling enough headline to make the person want to stay and read your information.

Building Your Site Rule #2 Make your home page a strong sales letter that combines elements of an article and an endorsement.

The best way to have a sales letter that is not hyped up and can still do a good "pre-sell" is to have a form of a product "review" or "endorsement." What most people are interested in is reading the pros and cons about a product. Spend some time and dedicate the home page to a good product, write a good "endorsement" article.

Building Your Site Rule #3 Stop hiding your links. Let your visitors read your articles?

Some advocates of the old mini-site strategy advised you to have NO other links on your site. There was supposed to be just one other link - the BUY NOW link. And I think this still works, but for merchant sites - not affiliate websites.

Remember, your job is to PRE-SELL, not sell. You're not trying to corner your potential customer, you're just trying to gain their trust. The best way to gain their trust is to offer them a bunch of useful advice and helpful content. That means you'll need LINKS to all that good stuff on your site.

Now remember, the other articles on your site should also be "pre-selling" your readers - so one way or the other, you will be able to gain their trust and get the sale.

Building Your Site Rule #4 Offer lots and lots of articles - all with easy navigation.

As PPC gets more and more expensive, it's getting harder and harder to get qualified leads from search engine advertising. It's also getting tougher and tougher to find easy shortcuts to a #1 placement. A cheaper and more effective strategy is to patiently work WITH the search engines rather than trying to trick them or buy into them.

How do you work WITH the search engines? You offer content: articles, reviews, specs. If you can provide the search engines with what their users want, then the search engines will gladly send you free traffic. Affiliates are taking a strong turn towards doing search engine optimization and search engines want to see content.

Building Your Site Rule #5 Add some other services and products to your site.

Focus your site on one niche AREA; then introduce additional products or services in key spots throughout the site. These additions should ALWAYS be tightly related to your site theme. Your potential customers are introduced to additional choices in the CONTEXT of an article or a review. You're giving them additional ways to spend money on you.

And by additional products, I mean products that you have potentially created yourself - high ticket products that can bring in a lot of money. High-ticket affiliate products are OK as well.

Building Your Site Rule #6 Include an FAQ section - most critical!

Almost NO affiliate sites use this strategy. However, it's one of the most powerful.

You're probably very well aware of the most common questions people ask? Well, build them into your sales letter/endorsement/article. Use sub-headlines to draw attention to them. The quicker your visitors can find their answers through your website, the quicker they will buy from you and the more they will return to your site.

The above 6 rules should be followed very closely for every affiliate site you ever launch. Together they optimize your website to be the most profitable.

Copyright 2005 Kurma Group

This article is written by Anik Singal, founder of AffiliateClassroom.com. Anik Singal has developed his own affiliate system that helped him earn well over $10,466 in just 60 days. Now, he's looking for a few students to train one step at a time. http://www.AffiliateClassroom.com

AliExpress by Alibaba.com


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As part of its routine monitoring, the NAD requested substantiation for various statements that a BuzzFeed staff member had made about a moisturizer in one.


Amazon just provided a nice little reminder of why it's risky to build a journalism business on affiliate fees - Nieman Journalism Lab at Harvard
Amazon just provided a nice little reminder of why it's risky to build a journalism business on affiliate fees  Nieman Journalism Lab at Harvard

Amazon is a powerful partner, but as book publishers have learned, it can also be a fickle one.


Publishers say affiliates generate more revenue than other types of marketing - ZDNet
Publishers say affiliates generate more revenue than other types of marketing  ZDNet

A recent survey points to a bright future for affiliate marketing and social engagement.


How programmatic auctions are creeping into publishers’ commerce links - Digiday
How programmatic auctions are creeping into publishers’ commerce links  Digiday

It was only a matter of time before publishers' commerce operations started to get a little more programmatic. Over the past year or so, a number of publishers, ...


How does revenue work with YouTube, Twitch and Patreon - Polygon
How does revenue work with YouTube, Twitch and Patreon  Polygon

YouTube has a mission: help make their creators money — but not exclusively through ads. At VidCon last week, the company announced a number of new ...


Not Measuring Mobile In Affiliate Marketing? It's Time To Start - Forbes
Not Measuring Mobile In Affiliate Marketing? It's Time To Start  Forbes

Mobile advertising is measured as aggressively as desktop inventory. Except in affiliate marketing, where many brands are likely missing out on millions in ...


Best affiliate marketing programs of 2018 - TechRadar
Best affiliate marketing programs of 2018  TechRadar

Here are some great options for getting your website into the profit zone.


Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018 - MediaPost Communications
Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018  MediaPost Communications

With national TV advertising remaining flat at best this year, analysts are concerned about lower affiliate revenues in the coming periods. MoffettNathanson ...


Affiliate Marketing in 2018: What It Is and How You Can Get Started - Business 2 Community
Affiliate Marketing in 2018: What It Is and How You Can Get Started  Business 2 Community

Wake up at an ungodly hour. Drive to the office through total gridlock, streets jammed with other half-asleep commuters. Slog through email after mind-numbing ...


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