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Economic Recession or Not, You Must be Creative to Survive



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Are we Really in an Economic Recession?

Some US statistics seem to indicate we are heading into one. If we are heading in that direction, what should we online marketers do about it?

Should we panic and give up our web sites, or just accept that we will get less business, and let it go at that. Doesn't sound like either plan is too brilliant.

If you are online in the Internet Marketing arena, perhaps their is an opportunity here. How about selling products on how to survive, and even expand your business despite the recession. This is a typical survival strategy and could be a big seller.

During the course of a year, there are periods that are slow. So, think a moment, what do we do at that time to get business?

We get creative and come up with plans to deal with the situation!

For example, in December for the last 2 years, we have seen a plethora of free giveaway programs. The purpose they serve is this. If you contribute a product to be given away, then you can gather the email addresses of hundreds or even thousands who want to download your bonus gift. A good way to expand your business in good times or bad.

The latest creation we have seen in the last few months, is the 'Firesale'phenomon. This is simply an excuse to bring in lots of money by creating a package of goods at discounts of up to 80%. Does it work? Well sure it does!

If you are selling $2,000 to $4,000 worth of product for $37 to $47 people see the value and jump on your offer. Ca-Ching goes the cash register.

Something that might happen if we do get into a real recession is that these vastly overpriced $1,000 products will come down to prices more affordable, thus benefiting more people. Not sure about that one, let me tell you.

If you belong to a few newsletters today, then you are surely being bombast-ed by new products every week, and great offers every day. Instead of just doing a quick delete, why not study the proposal, and learn from it how to be creative.

Marketers today ARE being creative. To get anywhere close to successful, you must do the same thing. Otherwise you will continue to make 3 or 4 sales a month and earn a pittance, along with 95% of all other online marketers.

Niche Markets is the ultimate solution

The trend today is to get away from good old fashioned Internet Marketing, and develop Niche markets. The most recession proof answer to the question of surviving a recession is to have several different Niche web businesses.

What could be better than a series of web sites in a small niche market selling affordable products. If one small niche can bring you just $300 to $500 a month, it is obviously not enough to live on.

But, if you have 3 niche markets each earning $500 per month, that is $1,500. Not bad. What if you have 10 sites each making $500, then the total of $5,000 a month is quite respectable. Now that is a reasonable amount to live on.

The best part of it is this. As trends change, like they do every year if not every few months, you may find one or two of your niches go dry. You may give them up. If you have to, it is not financially life threatening because of the backup position you have with all your other niche sites.

How many niche markets should you have? No easy answer to that one. Every individual case is different. Phil Wiley claims to have over 100 niche sites. In case you're not sure who Phil Wiley is, he is the author of the most renowned ebook on Niche Marketing called Mine Site Profits. You can read a good review at Best Affiliate Products at http://www.bestaffiliateproducts.com/minisiteprofits.html

Personally I am working on a couple of niche sites, and my first target is 10 sites. After that, who knows. As long as you find the products people want, recession or not, you will be a winner.

Go for it, build a few niche sites. You can't go wrong.

Copyright 2005

Fred Farah
Best Affiliate Products and Niche Market Strategies for Maximum Profits
Give yourself the edge, subscribe to
Niche Market Strategies Newsletter at:
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AliExpress by Alibaba.com


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Cars.com Inc. (NYSE: CARS) (“Cars.com” or the “Company”), a leading digital automotive marketplace, today released its financial results for the quarter ended ...


Fox Boycott Push Faces Tough Reality: Ad Revenue Isn’t Essential - Bloomberg
Fox Boycott Push Faces Tough Reality: Ad Revenue Isn’t Essential  Bloomberg

Activists seeking an advertising boycott at Fox News face a conundrum: The network's main source of revenue comes from cable subscribers, making it harder to ...


Cars.com Reports Second Quarter 2018 Results | News - Cars.com News
Cars.com Reports Second Quarter 2018 Results | News  Cars.com News

Cars.com Inc. (NYSE: CARS) (“CARS” or the “Company”), a leading digital automotive marketplace, today released its financial results for the quarter ended ...


How BuzzFeed and The New York Times are using Black Friday to drive commerce revenue - Digiday
How BuzzFeed and The New York Times are using Black Friday to drive commerce revenue  Digiday

Here's what's new among six publishers that see this as one of the most important weeks of the year for their commerce revenue businesses.


The Right Way to Engage with New Affiliate Partners - PerformanceIN
The Right Way to Engage with New Affiliate Partners  PerformanceIN

Here are some useful ways to grow your advertising portfolio, establish new affiliate partners and diversify your publisher mix.


15 Best Practices for Affiliate Marketing - Business 2 Community
15 Best Practices for Affiliate Marketing  Business 2 Community

According to a report by BI Intelligence, 15% of all digital marketing revenue comes from affiliate marketing, and that number is climbing as more brands wade ...


What To Expect From Disney's Q4 Earnings - Forbes
What To Expect From Disney's Q4 Earnings  Forbes

Disney (NYSE: DIS) is scheduled to announce its fiscal fourth quarter results on Thursday, November 8. In Q3, the company's earnings per share and revenues ...


Sky Sale Boosts Profits For 21st Century Fox - Broadcasting & Cable
Sky Sale Boosts Profits For 21st Century Fox  Broadcasting & Cable

21st Century Fox reported a big increase in second-quarter profits because of the sale of its stake in Sky.


Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018 - MediaPost Communications
Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong 07/24/2018  MediaPost Communications

With national TV advertising remaining flat at best this year, analysts are concerned about lower affiliate revenues in the coming periods. MoffettNathanson ...


Disney Reports Lower First-Quarter Earnings - Broadcasting & Cable
Disney Reports Lower First-Quarter Earnings  Broadcasting & Cable

Despite gains at its Media Networks, The Walt Disney Co. reported lower earnings because of the impact of last year's tax law changes and rising costs as it ...


The Walt Disney Company Reports First Quarter Earnings for Fiscal 2019 - Associated Press
The Walt Disney Company Reports First Quarter Earnings for Fiscal 2019  Associated Press

This *content* is a press release from our partner Business Wire. The AP newsroom and editorial departments were not involved in its creation.


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